Newsletters are a fantastic method of maintaining good lines of communication between practice and patient. However, it is easy to fall into stale habits and have patients start to lose interest, so we have some simple yet effective ways you can use to liven up your newsletter!

Having copies of your newsletter available in accessible areas such as waiting rooms and reception areas will maximise the amount of people who pick them up, and a good timeframe for producing new editions is every few months. Maybe one for every season!

Have you incorporated any new ideas in your newsletter? Share them in the comments below. 

MSW, the largest supplier of websites and intranets to the Primary Care market, offers a host of features including a process for Newsletter Subscription, alongside Practice Management Tools and Dynamic Health Content.